Master prompt
YouTube Short (60s) — "CRS explained in 60 seconds"
Six-beat x 10s YouTube Shorts script that teaches the CRS scoring system end-to-end in 60 seconds, with hook discipline tuned for the Shorts feed.
YouTube ShortsCACRS60s9:16Marketing
Write a 60-second YouTube Short script that teaches Canada's CRS scoring end-to-end. Output as 6 scenes x 10 seconds. For each scene include TIME, VISUAL DIRECTION, ON-SCREEN BIG TEXT (max 8 words), and VOICEOVER (max 22 words). Source: - Target applicant: [TARGET_APPLICANT_PROFILE] - Example CRS score: [EXAMPLE_CRS_SCORE] - Biggest score lever: [BIGGEST_LEVER] - Firm: [FIRM_NAME] - RCIC [RCIC_NUMBER] Hook discipline (Shorts dies in 3 seconds): - S1 first 3 seconds must contain the example CRS score as the largest on-screen element. - Voiceover opens with the number, not a greeting. - Founder face or animated chyron only - NO stock B-roll first. Beat sheet: S1 (0-10s) HOOK BIG TEXT: "[EXAMPLE_CRS_SCORE] - is this enough?" VO: "If your CRS is [EXAMPLE_CRS_SCORE], you are in the danger zone. Here is the system in 60 seconds." S2 (10-20s) THE 4 PILLARS BIG TEXT: "Core / Spouse / Skills / Nomination" VO: "CRS has four buckets. Core human capital, spouse factors, skill transferability, and a nomination bonus." S3 (20-30s) CORE (the biggest bucket) BIG TEXT: "Age + Education + Language + Work" VO: "Most of your points come from age, education, language, and Canadian or foreign work. Mid-20s plus CLB 9 is the sweet spot." S4 (30-40s) THE BIGGEST LEVER BIG TEXT: compress [BIGGEST_LEVER] to under 6 words VO: walk through [BIGGEST_LEVER] in plain English. Name the points it adds. Reference [TARGET_APPLICANT_PROFILE] specifically. S5 (40-50s) ONE COMMON MISTAKE BIG TEXT: "Stop chasing 5 more points" VO: "Most stuck profiles do not need 5 more points. They need a different category. Healthcare, STEM, French, or PNP." S6 (50-60s) CTA + FIRM CARD BIG TEXT: "Run your score. Link in description." VO: "Run your profile through the breakdown in the description. Subscribe for the next round explainer. [FIRM_NAME]." CICC section 44-46 hard rules: - No "we will boost your score". Use "candidates can typically add X points by Y". - No screenshot of a real client's profile. - No "guaranteed" / "100% success". Output also include: - TITLE (max 70 chars): includes "CRS" and a specific number. - DESCRIPTION (200 words): IRCC source URL, firm card, CICC RCIC# line, CTA, hashtags (#CRS #ExpressEntry #CanadaPR #IndianApplicants). - THUMBNAIL TEXT (max 4 words): the CRS score is the entire visual. - CAPTIONS NOTE: burn-in captions via Submagic - 60% of Shorts watched on mute. End with: "- DRAFT - for RCIC review. Verify the [BIGGEST_LEVER] math against IRCC's CRS criteria table before recording."
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