Name: Meta Lead Ad — free consultation lead-form ad
Price: 999 INR
Availability: InStock
Master prompt
Meta Lead Ad — free consultation lead-form ad

Meta Instant Form (Lead Ad) — image creative brief, primary text + headline + description, form questions, custom-disclaimer text, and a thank-you screen.
advanced
MetaLead AdInstant FormFree consultMarketing
Write a Meta Instant Form (Lead Ad) campaign for [TARGET_AUDIENCE].

Firm: [FIRM_NAME] (RCIC [RCIC_NUMBER])
Offer: [OFFER_DETAIL]
Follow-up channel: [WHATSAPP_OR_PHONE]
Privacy URL: [CRM_PRIVACY_URL]

Meta Lead Ad mechanics:
- Ad creative (image or video) + standard ad copy (primary text 125 visible, headline 40, description 30).
- Form opens IN-APP on tap. Form has: Intro screen (optional) -> Questions -> Custom disclaimer -> Thank-you screen.
- Pre-filled fields: name, email, phone (from Facebook profile data; user can edit before submit).
- Lead data delivered via CRM webhook OR downloadable CSV.

Output 5 sections:

## 1. AD CREATIVE BRIEF
- Format: single image, 1080x1080 OR 1080x1350 (portrait performs better in Lead Ads on mobile).
- Visual: founder + offer line on screen + RCIC credential signal (not a stock-photo person with a passport).
- On-image text: max 20% of frame. One line = the offer. Example: "Free 20-min CRS audit · RCIC [RCIC_NUMBER]".

## 2. AD COPY

### Primary text (125 chars visible, 500 chars total)
"CRS stuck between 440 and 490? Most Indian EE applicants are missing 20-40 points they could legitimately claim. Book a free 20-min profile review with an RCIC — no upsell, no commission pressure. RCIC [RCIC_NUMBER] · [FIRM_NAME]."

### Headline (max 40 chars)
"Free CRS audit with RCIC"

### Description (max 30 chars)
"20 min · No upsell"

### CTA button
"Sign Up" (Meta auto-renders for Lead Ads — also try "Learn More" in A/B)

## 3. INSTANT FORM

### Intro screen (optional but recommended)
- Headline (max 60 chars): "[OFFER_DETAIL]"
- Description (max 600 chars): "20-minute call with an RCIC, regulated by CICC. We pull your CRS profile, name the gaps, and you leave with a 1-page action list. No upsell on the call. We follow up once on [WHATSAPP_OR_PHONE] — only if you ask us to."
- Button: "Continue"

### Questions (4 max — keep short for high completion rate)
Q1 — Pre-filled: Full Name (Meta auto-fills from FB profile)
Q2 — Pre-filled: Email (Meta auto-fills)
Q3 — Pre-filled: Phone (Meta auto-fills — confirm user wants this used for [WHATSAPP_OR_PHONE])
Q4 — Custom multiple-choice: "What's your approximate current CRS score?"
  - Under 440
  - 440-470
  - 470-490
  - Above 490
  - Not sure yet

### Custom disclaimer (mandatory under Meta Lead Ads §5; reviewed by Meta)
Required text (Meta requires this be added as a custom-disclaimer block):
"By submitting this form, you agree that [FIRM_NAME] (RCIC [RCIC_NUMBER]) will contact you on the channel you provided ([WHATSAPP_OR_PHONE] or email) to schedule your consultation. We do not sell or share your data. Privacy: [CRM_PRIVACY_URL]. Outcomes vary by case — no immigration outcome is guaranteed."
Requires a "I agree" checkbox; cannot be pre-checked.

### Thank-you screen
- Headline (max 60 chars): "We'll WhatsApp you within an hour."
- Description (max 600 chars): "RCIC [RCIC_NUMBER] reviews each submission personally. Expect a [WHATSAPP_OR_PHONE] message within 1 business hour with 2 call-slot options. If you don't hear back, message us at [phone number]."
- Button: "View Website" / "Call Now" / "Download Guide"

## 4. CRM / WEBHOOK INTEGRATION CHECKLIST
- Connect Meta Lead Ads to CRM (Zapier / Make / native HubSpot integration).
- Auto-send a WhatsApp template message within 5 minutes (Meta's lead-quality score improves with sub-1-hour response).
- Tag lead source: "FB Lead Ad · [TARGET_AUDIENCE] segment".
- Set up a Calendly-style booking link in the auto-reply.

## 5. META POLICY + CICC NOTES
- Meta Lead Ads §3: prohibited industries include some financial services, healthcare claims, but NOT immigration. Standard category.
- Meta Lead Ads §5: custom disclaimer is REQUIRED if your data use goes beyond Meta's standard privacy. Immigration consulting + WhatsApp follow-up = needs disclaimer.
- Meta does NOT allow pre-checked consent boxes on Lead Ads.
- DPDPA 2023 (India) / PIPEDA (Canada): consent for data collection + clear purpose. The custom disclaimer satisfies the "explicit consent" requirement IF the user actively ticks the box.
- CICC §44-46:
  - "Free 20-min profile review with an RCIC" = OK.
  - "Guaranteed approval consultation" = BANNED.
  - RCIC# must appear in the disclaimer.
- WhatsApp Business policy: the welcome message after lead submission must use an approved Message Template (because the user has not yet messaged the business — outside the 24-hour service window).

## A/B TEST VARIANTS
A — Default above (CTA = "Sign Up").
B — Lower-friction form: drop Q4 (CRS bucket), test completion-rate uplift vs lead-quality drop.
C — Higher-friction form: add Q5 ("What's your home state in India?") to enable better follow-up personalization at the cost of completion rate.
D — Creative test: founder-face image vs document-checklist image.

Banned: "guaranteed", "100%", "approved", "fastest RCIC", "we get every client PR".

End with: "— DRAFT — for RCIC review + DPO review. Confirm custom-disclaimer text matches DPDPA/PIPEDA wording. Confirm WhatsApp Message Template is pre-approved by Meta. Confirm RCIC# in disclaimer. Confirm sub-1-hour auto-response is wired."
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